Lure Lock

Lure Lock signs Matt Lee to its Pro Team

Lure Lock signs Matt Lee to its Pro Team

Young Talent on Bassmaster Elite Series Excited to Use Innovative Cases

ETTRICK, Wisconsin – Lure Lock and Bassmaster Elite Series Angler, Matt Lee, have agreed to terms on a multi-year partnership.  Lee has been competing on the Bassmaster Elite Series for three years now, following his win at the 2012 Carhartt Bassmaster College Championship and competing in the 2013 Bassmaster Classic.    

“The excitement in our office continues, with the addition of Matt Lee to our pro staff,” Jessica Kriesel, Lure Lock Marketing Coordinator. “Matt is one of the up and coming anglers on the Elite Series and is a genuine, hardworking individual, like all of us at Lure Lock and like the anglers we aim to do business with…the fit was a natural one.” 

Matt will be relying on the full line of Lure Lock cases to keep his tackle organized and secured throughout his travels of the Bassmaster Elite Series, including the upcoming Bassmaster Classic.

“Being a fishing tackle junkie, I’ve spent my fair share of time organizing tackle and looking for the best tackle storage solutions on the market,” stated Lee.  “The Lure Lock cases are truly unique in their design and I’m extremely honored to be representing their brand and will gladly demonstrate the cases effectiveness to anyone, so be sure to ask if you see me.”